Esquire launches defining website for men in Singapore

Esquire, Singapore’s multiple award-winning men’s magazine, today announced that the title’s new website, esq.sg, has officially launched as the digital extension of the brand.

Leveraging the skill and expertise of Esquire Singapore’s editorial team and combined with Esquire’s expert contributors based around the globe, esq.sg will publish daily features on style, watches, entertainment, women and all things for men at their best in the engaging and immersive manner that the magazine is famous for.

Built on a responsive design and a user interface that is highly visual and optimized for desktop, mobile and tablet devices, esq.sg has been built for the user who wants to access Esquire’s content anywhere, anytime and on any device.

“esquiresingapore.com really was a bit of a mouthful, wasn’t it?” Said Zul Andra, Esquire’s Editor-in-chief. “With esq.sg, we are speaking to a mobile generation that want quality content on what makes a man great. And they want it now.”

“With content posted and shared every day, esq.sg will be the defining voice for the successful and influential man in Singapore. Esquire is now the premier men’s fashion and lifestyle media brand in the country, with a print magazine that has won Asia-wide awards for its editorial, fashion coverage and design, plus now this brilliant multimedia platform. Our presence allows us to deliver even more for our readers and our partners.”

Leading Esquire’s digital efforts is Patrick Chew, former Features Editor at Men’s Folio and Senior Writer at Augustman. “Some say that digital will replace print,” Chew says. “But digital is complementary to our brand, which already thrives in print and through live events. Our readers are active, smart and need to hear from us on the move wherever they are.”

He adds, “Digital, including our responsive website and social channels, is an essential way to deliver content to our readers and hear back from them.

“I'm looking forward to presenting everything that Esquire Singapore stands for—insightful opinions, appreciation for the finer things and an irreverent take on life—in a truly immersive and interactive way.”

For more information on esq.sg, please email marketing@esq.sg

PUMA SPRING-SUMMER ’16 TRAINING COLLECTION

Global Sports Brand PUMA recognizes the demands faced by today’s women who lead an active lifestyleand today releases a performance range that helps them train to be fit and kick some ass. 

Women of today are brave, confident, determined and joyful. Always pouncing, never settling for second. Embodying this attitude are two women who are making headlines in the sports worldPUMA’s running and training ambassadors sprinter Jenna Prandini and fitness trainer Jamie Granger. 

Prandini, the reigning US 2015 200m Champion, never misses a day’s training, and said, “I need my training gear to be on a par with my intensive regime and the new PUMA Training range delivers just that."Granger, Rihanna’s personal trainer, enjoys training strength and power more than anything else. Granger attests, “ I cannot settle for a training gear that won’t keep up with my intense routine. I start with one or two heavy lifts followed by metabolic training that consists of full body exercise and explosive movements. PUMA Training products are highly reliable and makes me look good too.” 

The Pulse XT Core Wn’s returns this season with great new colourways. It’s designed for agility training and offers maximum flexibility that features a fulllength flex groove for dynamic, multi-directional movement. The Pulse XT delivers exceptional fit with the Ariaprene bootie construction for breathability, comfort and stretch. The EverTrain Footbed Technology adds resilience, comfort and bounce while the EVA midsole makes it lightweight. For hardcore traction, its solid rubber outsole pods provide full ground contact.

The PUMA Training range also offers a selection of sports bras to suit every women’s needs. With ample research and testing with their athletes, PUMAhas developed sports bras that deliver the right amount of comfort and support for any work out. The PWRSHAPE Forever Bra is perfect for every day usage and all types of workout. It provides support for a range of activity, from treadmill to track while the highly functional materials draw sweat away from the skin, providing extra comfort during exercise. Its stabilizing shoulder straps help minimize mid impact bounce control for that much needed support while its sleek racer back construction provides unrestricted range of motion. 

The PWRSHAPE Cardio Bra gives unrestricted freedom of movement and provides maximum support, coverage, and power during high impact training, from long distance running to endurance routines. Highly functional materials draw the sweat away and keep the skin dry to ensure extra comfort during exercise. Ventilated moulded cups and power mesh back panel helps in breathability. Stabilizing shoulder straps aids in bounce control while an adjustable bottom band closure gives an easy fit. 

The PWRSHAPE Tight offers comfort and confidence where it's needed most. Its superior stretch fabric and the flexible high waistband provide maximum compression, improving sports performance. Mesh side panels allow for breathability. Next-to-skin fit provides structure and uncompromising support during full range of motion. DryCELL technology draws sweat away from the skin and help keep to dry and comfortable during exercise. For extra confidence boost, bonding tape details and minimal seams create a flattering silhouette and reduce irritation. 

The Spring-Summer ’15 PUMA Women’s Training collection will be available in your local PUMA Stores and sports specialist stores from January 16 th. 

For more information, please visit http://www.puma.com

Food Review at Naughty Nuri's Desa Sri Hartamas

Naughty Nuri's Desa Sri Hartamas had a celebration for having 100000 guests and also a prize presentation for their Facebook contest winners, so I was there with my family to savour their signature dishes as above.
Naughty Nuri’s 1995 Signature BBQ Spare Ribs This is the first and most famous dish we had for our lunch time. The bbq pork ribs are specially marinated with Balinese spices and char grilled to perfection with house special sauce. The meat is really grilled perfectly until soft and juicy with the special sauce lathered all over. The portion is quite big so good enough for sharing, and we can have options to add sides to this dish.
 
Very thirsty so I had some ice lemon tea. They have many many types of drinks here, really all kinds you can think of.
 
For example the Assam Boi Mojito that is very popular but too bad I can't drink alcohol, also I was driving so I only had a sip.
Naughty Nuri’s BBQ Satay Lilit, RM25 (5 sticks) Next we had this very special looking Satay, again it is pork, made with minced pork a marinated with Balinese spices with the lemongrass stick, making this satay really fragrant and full of spices. Yes it is also a little spicy but really nice at the same time.
 
Being so hungry, I also ate up the Indonesian Style Nasi Goreng oriced at RM18. This dish also has pork in it besides mixed vegetables and onions, it is very filling after eating.
This place is very big with front and back entrances, very nice for a dinner with friends and family to chill out.

Some of the winners who won the Facebook Selfie contest. I am surprised, Naughty Nuri's is so generous with the prizes, the winners really take home cash on the spot.
Naughty Nuri’s Desa Sri Hartamas

Location: No.2, Ground Floor, 20/70A,
Jalan Sri Hartamas 22, Desa Sri Hartamas, 50480 Kuala Lumpur,

Contact: 016-556 4611
Operating Hour: 12pm – 12am

IT’S TIME TO GET PINK!

The color pink has always been the best association to the fairer sex. And here comes a new dimension from Korea’s advanced innovation in skin brightening science for the young women.

Watsons Malaysia is proud to present PINK by Pure Beauty, formulated using the unique combination of PhyotCellTec Alps Rose, Pink Flower Capsule and active natural whitening ingredients which helps to brighten the skin and creates a perfect hydration balance to reveal a naturally bright pinkish fair skin that every young lady wish for.

“We are always in search to provide our customers innovation of products and a variety of choice to choose from at our stores. PINK’s edition to the existing range from Pure Beauty is our continuous commitment to give our customers this variation,” said Danny Hoh, Head of Marketing, Watsons Malaysia in his statement.

The launch of PINK by Pure Beauty was held at one of the hippest café in Klang Valley, Hello Kitty Gourmet Cafe where a hi-tea reception was held for the blogger’s community. The blogger’s were provided with extensive information through the product sharing and also a professional styling session.

“The formula within PINK is a unique combination of natural whitening ingredients. And this primary ingredients protect the skin damaged from UV rays and also a luminous evenly balanced skin tone,” said Eric Wong, Marketing Manager, Watsons Malaysia during the product briefing.

The usage of PINK’s beauty range is easy to achieve within three steps to a glowing, luminous pinkish radiant skin. The first steps are to moisture and clarify with PINK’s so fresh ESSENCE WATER which applies to all skin type. The next step is to correct and improve where it is recommended to apply the so glow ESSENCE for normal skin and so light DEWY LOTION to dehydration. And lastly to complete the process is to protect and enhance with so smooth PUDDING CREAM and so BLUR CREAM.

“The primary ingredients of PINK by Pure Beauty are Gigawhite, Actiwhite and Niacinamide where it promotes superb whitening effect and collagen and ceramide synthesis for skin protection from UV rays,” continued Eric in his product briefing.

The blogger’s were also treated to an exclusive session with make-up and styling guru, Stevensunny who went through a demonstration on pre make up skin care regime and followed by a make-up inspired by K-beauty or Korean pop influence. The make-up were treated to such affair as Korea’s leading actress Ji Ha Yoon is the ambassador for PINK by Pure Beauty.

As part of the engagement with blogger’s, the best dress in pink was awarded to the most outstanding blogger in pink. The lucky blogger received RM100 worth of CRM points into her Watsons VIP card and was given away by Danny and Stevensunny.

PINK By Pure Beauty product range is now available at all leading Watsons store nationwide. 

GUARDIAN BRINGS BACK NOSTALGIA WITH GARFIELD ON-THE-GO

Garfield fans can rejoice as Guardian Malaysia jog memories with cartoonist Jim Davis’ iconic fat cat, which has been known for its hilarious daily adventures since its debut in 1978.

Before the event proper, we had fun in a carnival environment playing many games that gave us a spin at this wheel of fortune. Unfortunately, I spin many times without winning anything.

The Garfield On-the-Go merchandise redemption programme was launched by Peter Dove, CEO of Guardian Health and Beauty Sdn Bhd at its annual dinner with trade partners today.

When unveiling the programme, he said: “In addition to meeting customers’ evolving needs, Guardian Malaysia continuously looks for creative ways to reward its loyal customers, which consists of Malaysians of all walks of life,”

“The iconic cat Garfield not only brings back fond memories for many adults, it is also much-loved by teenagers and young children. Guardian’s Garfield On-the-Go series of bags and luggage offers something for everyone in the family, lighting up their journey wherever they go,” he added.   

“With Guardian Malaysia, being part of the Dairy Farm family, the largest Pan Asian retailing Group, you can be assured that there is no shortage of confidence and energy towards the business in Malaysia. The commitment and interest to grow the business is strong, and if there is a need for us to invest further in the business, we will. We will strive to maintain our leading position by being the best in the industry and the best retailer that you can work with,” Dove added.

 

DETAILS OF THE GARFIELD ON-THE-GO REDEMPTION PROGRAMME:

Consumers only need to make a purchase of RM20 to receive one stamp. Once they have collected 20 stamps, they can redeem Garfield merchandises at discounted prices. Consumers can also gain extra stamps by purchasing star-buy items.   

Stamps will be issued at all participating Guardian stores nationwide: 

-       From 19 November 2015 to 29 February 2016 for Peninsular Malaysia

-       From 3 December 2015 to 29 February 2016 for East Malaysia

Once they have collected 20 stamps, consumers can:

-       Redeem a Garfield overnighter at RM29 (retail price RM79);

-       Redeem a Garfield backpack at RM39 (retail price RM99);

-       Redeem a Garfield school trolley bag at RM69 (retail price RM199);

-       Redeem a Garfield 18” wheeled luggage at RM129 (retail price RM399).

Redemption can be made from 19 November 2015 to 14 March 2016.

Consumers can also purchase a set of two multiple usage travel organiser for RM19, with every purchase of RM20. 

That’s not all, consumers can further stand a chance to win a Vespa! All they need to do is purchase RM30 of Guardian corporate brand products and follow Guardian Malaysia’s LINE official account. Nine Vespa scooters, Guardian vouchers, LINE dolls and a host of other prizes are up for grabs so don’t miss out!

For more information, please visit www.guardian.com.my     

Ultimate Ears Year End Promo: UE BOOM Up for Grabs!

Ultimate Ears announces a limited time offer for its UE BOOM. The promotion period starts from 16^th November till 31^st December 2015. Originally priced at RM799, the promotion offer is at RM599 for the first unit and RM399 for the second unit, all price is inclusive of GST. Don’t miss out on this limited time offer which is available at selected stores nationwide.

The UE BOOM is a 360-degree wireless speaker that drops bold, immersive sounds in every direction. Its acoustic skin enables it to be water and stain resistant. Not forgetting the 15-hour rechargeable battery making it portable and convenient. UE BOOM is a social music player made to help you rage, riot, party and play the music you love, out loud. It’s designed to make the most of digital music’s convenience, while making it less of a solitary experience.

UE BOOM is the first-ever social music player, a wireless speaker that’s packed with a specific set of features that sets a new standard for listening to music. It’s the first stereo speaker to offer 360-degree sound in a battery-powered device, and features a 15-hour rechargeable battery. Its versatile go-anywhere shape is wrapped in a specially developed acoustic skin that is both water and stain resistant so you can enjoy your music anywhere you go. And it is made for connecting with others. If more friends crash the party, you can wirelessly connect two UE BOOMs together through the free UE BOOM app (available for iOS™ and Android™) to play them in either stereo-to-stereo mode or traditional left/right stereo mode.

“The digital age has changed how we listen to our favorite songs and interact with music,” said Rory Dooley, general manager of Ultimate Ears. “While online music services have made it easier to access your music, it's remained a challenge to have an anytime, anywhere listening experience that can be shared with others. UE BOOM solves that problem. Ultimate Ears strives to amplify the social experience of listening to music, bringing people together around the music they love. UE BOOM is designed to bring music out into the world, and that’s why we’re also supporting this introduction with a campaign to inspire young music fans to make music social.”

After nearly 20 years of working with the most discerning ears in music, Ultimate Ears has set out to help change the way people experience the music they love with its range of critically acclaimed wireless speakers and earphones. That tradition continues with UE BOOM and interactive programs such as The Social Music Experiment.

Availability

UE BOOM is available at selected stores nationwide. For more information, please visit our website at www.ultimateears.com. This promotion is only available in the selected list of chain stores below:

·         Machines

·         Mac City

·         iStore

·         Mac Studio

·         Connect

·         Radio Shack

·         Flash Gadget

·         iTec@Mid Valley

·         Charlie Cellular

·         Switch

·         Ascentouch

About Ultimate Ears
Ultimate Ears, a brand of Logitech, revolutionized the way artists perform music on stage with the creation of its custom fit professional earphones in 1995. Today, more touring artists use Ultimate Ears than any other brand, and UE makes critically acclaimed earphones and speakers that are redefining the way people experience the music they love. Ultimate Ears is the leading supplier of in-ear-monitors for professional musicians and an emerging provider of premium speakers and headphones for the consumer market. For more information, please visit www.ultimateears.com.

MALAYSIANS ARE CHANGING THE WAY THEY WORK Online Poll Reveals 70% of Us Work While On-The-Go

Have you ever found yourself working from somewhere other than your office cubicle? Like that time you answered work emails whilst down at the bistro with friends for your usual Friday night catch up? How about that time you frantically rushed off an important report from the nearby café because the Wi-Fi at work failed you yet again? If the scenarios above struck a chord, it could be that you are one of many Malaysians with an ever-changing work habit, and whose regular routine may not necessarily even involve stepping into the office.

A recent online poll conducted by Logitech Malaysia, a world leader in products that connect people to the digital experiences they care about, have shed some light into the matter. The poll, which asked over 400 respondents a series of questions relating to the ways in which they work, found that an increasing number of us are doing so either away from the office or on-the-go. With 70 percent of respondents saying they have worked from places other than the office, it suggests that this change in working pattern is more than a passing trend and could very well be the norm in the not so distant future.

The poll also revealed that more than 30 percent of respondents are guilty of working on-the-go. It concurrently showed that 31 percent of respondents have either worked in the car or on public transport during their daily commute. Additionally, 54 percent of those polled also preferred to speedily scan through documents as opposed to more precise line-by-line reading. While the results could be argued that this shows a higher  level of productivity, it’s certain that we as a nation are busier than ever.

Further findings from the poll seem to support this notion. Where work tools and gadgets are concerned, a whopping 79 percent chose durability over size. Moreover, a majority of respondents said they worked on 3 or more devices at a time. Once again the results reiterate that work itself is not only becoming increasingly fast-paced and hectic, but that habits and patterns associated with it are changing equally as fast.

What is arguably the single driving factor of this change is the rising sophistication of technology. Faster Internet speeds as well as more powerful hardware tend to equate with higher efficiency and productivity. So it should come as no surprise that working styles and paradigms are changing. This coupled with greater connectivity have broken conventional working boundaries. 

This seems especially true when considering the growing popularity of remote working and the technology enabling this. Think back to a generation ago. Work would have entailed physically going into an office. Meetings and team catch-ups would have also very likely taken place within the confines of a board room. Fast forward a few decades, and one could easily set up a workstation or hold a conference virtually anywhere. Granted, today’s technology is far from perfect. However, it not only proves that the dynamics of the work place are evolving but that the workplace itself is fundamentally changing.

Which ever side of the debate you fall on, what is for certain is the need for tools that are capable of going the distance and is flexible enough to meet your professional needs on-the-go. With its Darkfield Laser Sensor technology, the MX Anywhere 2 from Logitech is a compact high-productivity mouse that enables you to work on virtually any surface. Thanks to its Easy-Switch dial, the MX Anywhere 2 can wirelessly connect with up to three devices. This deceptively small but powerful device comes with a rechargeable battery that lasts up to two months. Even with just a single minute of charging enables up to two hours of continuous use. However you choose to work and wherever the job takes you, rest assured with the MX Anywhere 2 you’ll be ready to take on anything.

About Logitech

Logitech designs products that have an everyday place in people's lives, connecting them to the digital experiences they care about. Over 30 years ago Logitech started connecting people through computers, and now it’s designing products that bring people together through music, gaming, video and computing. Founded in 1981, Logitech International is a Swiss public company listed on the SIX Swiss Exchange (LOGN) and on the Nasdaq Global Select Market (LOGI). Find Logitech at www.logitech.com, the company blog or @Logitech.

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Logitech, the Logitech logo, and other Logitech marks are registered in Switzerland and other countries. All other trademarks are the property of their respective owners. For more information about Logitech and its products, visit the company’s website at www.logitech.com.